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Are we communicating or what? Part 2 by Jim Gilbert

Jim Gilbert has a 27 year history of success in direct marketing, catalogs, direct mail, DRTV, internet, telemarketing and more. Adjunct Professor of Direct Marketing, Miami International University of Art and Design. Author/Columnist for Catalog Success Magazine. Reach him at jimdirect@aol.com.

Are we communicating or what? Part 2

Are we communicating or what, part 2

Well it looks like I was going to write this great, witty, piece about stupid business jargon for you for this week. But as sometimes happens, life and of course holidays got in the way.
I have a back up plan though. After I wrote part one of this series, I went to Linkedin and used their Q&A function. I asked the question about what silly jargon do you hate in the business world and got a lot of great answers.


Here is the link to the answers; may of which are wittier than this writer could ever be.
http://www.linkedin.com/answers/marketing-sales/advertising-promotion/advertising/MAR_ADP_ADV/299160-11996982?browseIdx=0&sik=1220351860113&goback=%2Eamq

Now you’ll need to be a linkedin member in order to view the answers (I think). It’s free. And it’s an excellent networking site which is why I don’t mind giving it a strong thumbs up in my column.
Oh and while you’re there, link to me. My profile is: http://www.linkedin.com/in/jimwgilbert
Next week, we’ll continue with the last in this series and I’ll tell you my secrets of how powerfully communicate with people every time.

Jim Gilbert is president of Gilbert Direct Marketing, a full-service catalog and direct marketing agency. His LinkedIn profile can be viewed at http://www.linkedin.com/in/jimwgilbert or you can post a comment here or e-mail him at jimdirect@aol.com.

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